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Ferragamo Has the Low-down on Nailing Hollywood Glamour

Ferragamo Has the Low-down on Nailing Hollywood Glamour


The swirling undercurrent of ’40s post-war anxiety materialised not only in film noir but also found its place in the fashion world. Capturing the grittiness and glamour of a post-war era, tailored silhouettes, metallics, neckerchiefs and midi-length skirts made their way into the wardrobes of iconic Hollywood stars such as Ingrid Bergman, Rita Hayworth and Barbara Stanwyck, who were often cast as the complex femme fatale archetype. This season, Salvatore Ferragamo reintroduces old Hollywood glamour, drawing on heritage and reimagining iconic elements with a contemporary finish.

Debuting a line of minimalistic evening wear for both men and women, the collection features classic ’40s trends such as waist-cinching jackets, gorgeously full skirts and a monochromatic palette reminiscent of the moody post-war atmosphere, punctuated with playful pops of colours with its eye-catching range of accessories and footwear.

Fans of the brand will recognise the timeless Vara pump and its grosgrain bow, designed in 1979 by Salvatore Ferragamo’s daughter, Fiamma. Reinterpreted with a rounded toe for a softer, more feminine approach and presented in turquoise, almond and bone, the Vara offers up subtle splashes of colour to brighten up a muted wintery palette. The collection also features its younger sister, Varina, dressed in appliquéd sequins and bead piping, paying homage to the allure of the powerful and ultra-feminine femme fatale.

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Halima Aden, November 2020

The Hollywood Glamour collection is now available at Ferragamo boutiques across Singapore. Prices unavailable unless otherwise stated.